District 12 recently hosted an important event to expand its global outreach efforts, with Jorge Guerra Jr., CEO of RESF, playing a key role in guiding the district’s strategy for engaging international buyers.
Jorge’s presentation focused on leveraging international markets, sharing insights on trends and strategies that have helped other regions attract global interest. From the rise in luxury home sales to key buyer destinations, his expertise provided valuable takeaways for tapping into new markets.
A highlight of the discussion was identifying top buyer countries, with Jorge emphasizing the growing influence of buyers from Canada, Argentina, and the UK. By focusing on targeted outreach, District 12 is set to connect with these high-potential markets.
The event also covered the most sought-after buyer destinations, such as Miami, Fort Lauderdale, and Palm Beach, where international buyers purchased 10,900 homes last year.